Companies worldwide are getting ready to offer great holiday deals and giveaways. If you're one of them, you're in luck because we've put up a list of holiday giveaways to make your customers happy while also increasing income.
As people spend more money than ever, they purchase gifts for loved ones and make travel and lodging reservations over the holidays. As a result, now is a wonderful time to conduct daily deals that provide customers with the chance to save money while also increasing traffic and revenue for your company. Continuous promotions, such as discounts, buy-one-get-one-free offers, money-off purchases, or gifts with purchases, can also aid in clearing out stock in advance of the new year.
Pro Tip: Run a different promotion with a holiday theme every day to keep things fresh. For instance, a "12 Deals of Christmas" sale can have free presents one day and percentage discounts the next.
Pro Tip: Run a different promotion with a holiday theme every day to keep things fresh. For instance, a "12 Deals of Christmas" sale can have free presents one day and percentage discounts the next.
Everyone enjoys receiving two things for the price of one. The majority of the time, buy one, get one free deal entails receiving two of the same thing while only having to pay for one. However, this isn't always the case. Make sure the things in this promotion go well together so you can be sure your customer will be happy with the bargain, for instance, if they purchase a doll for their child for the holidays, that doll may also come with a free outfit. For instance, a complimentary cupcake might go well with a coffee or tea transaction.
Pro Tip: Design original graphics to advertise your giveaway and to show your customers what they can expect from the offer. Starbucks refers to the types of drinks patrons can purchase during the chain's BOGO sale in the example below, and the text in the graphic outlines the terms of the promotion.
An online giveaway can be carried out in a variety of ways. Customers can be encouraged to follow you on social media to enter a raffle for a chance to win a free item or a deal on a service. By launching a hashtag your fans may use for a chance to win, you can also make your brand popular. You may ask your TikTok followers to upload videos of themselves performing their favourite holiday tunes with your hashtag in the description.
Pro Tip: While social media giveaways are fantastic, you should also promote the contest on your website to complete this promotion. Continue reading to learn why.
Even while social media giveaways are rather common these days, there are still problems with them. Social media content can disappear in a never-ending flood of postings just days after being uploaded, making it difficult for your customers to find it. Posting giveaways on your website is a good approach to get around this problem. By doing this, you may pin your giveaway at the top of your website's feed without worrying that it will get buried.
Pro Tip: You should continue to advertise your website's offer on social media. Your website will receive more traffic as a result, and you may monitor visitors' activity there.
Gift cards are a great promotional item since they encourage customers to come back and make additional purchases with the card. You can give out gift cards to customers who:
Just make sure the rules for receiving a gift card, and how the card can be used, are clear.
Pro Tip: Gift cards that are targeted toward desired or well-liked products will inspire people more.
Research shows 93% of consumers believe referrals from friends and family, and word-of-mouth marketing are very effective. Running a refer-a-friend offer is one approach to capitalize on word-of-mouth for your business. As an illustration, the beauty subscription service Ipsy rewards its users with points for referring friends to the program. These points can then be used for discounted items and freebies. Friends only need to sign up. Subscribers receive 600 points for each sign-up.
Pro Tip: Provide a unique referral link that your clients can share with their friends and give them a time limit to keep track of referrals. For instance, Ipsy members only receive 600 points if their friends sign up within 24 hours using the referral link.
According to the Australian Christmas Attitudes poll by data insights platform Glow, 47% of Australians do not look forward to Christmas. Nearly one in 10 (8.3 per cent) said they were dreading the holiday.
Even if you might not have the authority to change the date of Christmas, you can make the ideal giveaway gift card for a spa or massage. The gift card might be given away as a prize in a contest or made available as a thank-you for a certain amount spent at your business.
Pro Tip: Work with a nearby spa or massage therapist to promote your offer on their websites as well.
There will be a lot of images taken and shared on social media as people set up holiday decorations, catch up with friends and family, and open gifts. Therefore, it is the ideal time to have a photo contest. To be entered in a drawing to win a prize, ask your fans to share their favourite holiday images on social media and tag the business. If they can add your company's product to the image, this works even better.
Pro Tip: This concept also produces a significant amount of user-generated content, which may be reused for marketing materials like social media graphics and advertisements.
Giving your clients entertaining rewards and promotions throughout this holiday season is a great way to say thank you. For your upcoming holiday giveaway, you now have a few options to test out.